According to car market analysts, the recently launched Genesis sedan by Korean automaker Hyundai Motors Company could pass up as a semi-luxury car. However, when it comes to actual buyers, especially those who are recession-conscious, the Hyundai Genesis sedan is a smart alternative to most German luxury cars.
This good news is one of the reasons behind the statement provided by the CEO and President of Hyundai Motor America, John Krafcik, during an auto event that was held last month. According to him, the redesigned 2014 model of the Hyundai Genesis sedan will have an all-wheel drive option. Moreover, Krafcik expressed that the brand has been planning to make an all-wheel drive option for its famous semi-luxury model.
The 2012 Genesis 5.0 R-Spec has been confirmed to carry a 5.0-liter V8 engine with a massive 429 horsepower. This means having to offer two displacement V8 engines in a small target market, which is quite an unusual practice. No official reports have been made yet about the engine but most experts presume that the Korean brand might go for the 5-liter V8 engines for the Genesis models that don’t carry the 5.0 R-Spec badge.
Now that the car industry is starting to see the Hyundai Genesis sedan as a competent player in the luxury car arena, the Korean brand needs to up its game when it comes to upgrades to keep its model in the game. Having an All-Wheel Drive option is just the start of the list of things they need to upgrade to keep the Hyundai Genesis sedan on board.